“So be sure when you step, step with care and great tact. And remember that life’s A Great Balancing Act. And will you succeed? Yes! You will, indeed! (98 and ¾ percent guaranteed) Kid, you’ll move mountains.”
The world of blogging is a very strange place. It seems awash with a lot of unwritten rules that some new bloggers may be unsure of and established bloggers rarely talk about. Some topics and advice is covered in the weekly #bbloggers chat on Twitter and other things tend to remain unspoken. So, where to begin in the lucrative world? Here’s a few tips on how to be a polite and non annoying blogger but still get your blog noticed.
- The first tip is just going to be me moaning about my main bug bear, especially on Twitter. So many bloggers do it (particularly new ones desperate for followers) and I’m trying to think of a diplomatic way to put it but I can’t… But basically…. DON’T BEG. I’ve noticed a few bloggers on Twitter are notorious BEGGARS. DO NOT @ other folk BEGGING for them to stop by your blog, BEGGING them to comment, BEGGING them to enter your competition. A lot of the time in general conversation on Twitter the person you are conversing with checks out your account/link anyway so why feel the need to copy and paste the same message to thousands of people? I personally find it very rude. You can’t take the time to small talk but you can take the time to send me a link to something I’m probably not interested in. I don’t want to sound harsh but seriously, just quit it! I understand its frustrating and you’re desperate to get noticed but coming across as DESPERATE (which this tactic always does) just makes me WANT to dislike your blog before I’ve even finished the copy and pasted link to your blog. If you follow people on Twitter and actively engage with people about mutual interests then they’re much more likely to share the interest you are blogging about and be interested in your posts, followers for the sake of followers are pointless you can people who are genuinely interested in what you have to say and are going to interact on your blog, not a load of people clicking on, thinking WTF, then closing the tab.
- Don’t just blog for free stuff. Yes, blogging has it’s ‘perks’ and you do get approached by people who would like you to try their products, but the ones who send out lists to PR companies of items they want to try gives every one else a bad name. The people who do this are probably going to be selfish individuals anyway and won’t care about this, but PR companies can often see right through it anyway so you’re just showing yourself up sending begging e-mails out. Freebies don’t just happen, it takes a lot of time to build up a blog which shows your interests and PR companies will generally send products to people who they think fit the brand they’re representing. So less content means less likely you are to receive anything for ‘free’.
- This point draws back to the aforementioned one and may sound a little contradictory perhaps, but if you are interested in a particular brand don’t be scared to approach a company asking to try something out. Recently I noticed a lot of people blogging about one particular brand after receiving some PR samples, I was genuinely interested in the brand as it had featured on my blog several times before so I thought ‘why not’ e-mail the person in charge of their PR and tell them this! If you notice people blogging after receiving samples then you can assume that the company is ‘blogger friendly’ so don’t be shy. Just explain that you’re a fan, link them to some previous blog posts, show a genuine interest and see what happens. Be polite and honest. Or even if you have tried something and didn’t like it, e-mail a brand telling them you didn’t and ask if they could recommend a product you would like, they may send you a sample of it.
- This one is more of a personal preference but PLEASE blog about things you DON’T LIKE! I’ve seen a lot of people lately saying that if they receive a product they don’t like they WON’T blog about it…. WHY, WHY, WHY?!?! I WANT to know your opinion, and WHY you didn’t like it so I can come to my own conclusion of whether I would like it or not. The idea of writing about products on your blog is to tell people about your experience with something, good or bad I want to know! And the brand/PR company who has sent it to you wants an honest opinion too! I think the main reason people won’t post negative feedback is because they’re scared of offending the company and never receiving a sample again. Well, that’s just a sucky way to look at it. Just be diplomatic and fair and there’s not going to be an issue.
- Join the Conversation – On Twitter you can find weekly chats going on surrounding the world of blogs, hashtagging is a genius idea and whoever invented it deserves a big box of donuts. Make sure you stay on top of your field by actively clicking on #bbloggers or #fbloggers (or which ever hashtag applies to you) and converse with others. The power of your social networking skills is going to be your latitude! Discuss discuss discuss!!
- Finally, add personality to your blog. From pictures of yourself to blogging about a niche. It frustrates me when I click on a blog and you can’t SEE the person who is blogging. A picture of yourself now and again is a great way to show who YOU are. You don’t have to be dead fit, you just have to be a person. If every blogger was a model then that shit would get boring very quickly. Don’t be afraid to put yourself out there.
A few more really simple ways to get noticed
- Tag brands in tweets when you are sharing your post about one of their products
- Link your social networks. When I post on my blog I use Pinterest to pin an image from the post and it links straight back. I do this on Tumblr too, as some people may not have Twitter.
- Ask for recommendations on social networks for new products. ”anyone know a great foundations for spotty skin #bbloggers” etc etc.
- ACTUALLY READ other people’s blogs and COMMENT on them. But don’t just put a comment about your give away or something, at least try to make it relevant! Worse example is probably when you give a negative review in a post and someone comments saying ”great product! need to buy it!” go.away.
- Popular tags on Twitter for beauty and fashion bloggers are; #bbloggers – beauty #fbloggers – fashion #northernbloggersunite – for northern bloggers and lately I’ve seen #lifeblogs becoming more popular. Save them to your search!
I really hopes this helps anyone starting out or anyone who is an annoying beggar to stop it! haha! Not everyone is going to be the most confident writer at first or feel like their pictures are good enough, but blogging does take time and the time you invest in it will pay off in the end. You have to enjoy it though otherwise you’re going to get bored of it. And if you’re bored writing it, then imagine how people are going to feel reading it! Any other tips to add? Post them below!