Sorry ‘Bout That: Benefit Push Up Liner

Apologies about yet another blog review of the Benefit They’re Real Push Up Eyeliner showing up on your bloglovin’ feed. Usually when PR gifts are sent out to an abundance of bloggers all at the same time I tend to stall the review a little, because when every blogger their cat is harping on about the same thing it can become a tad tedious. But alas, here I am doing a small review because it’s one of those products where I think people need to not heighten their expectations but at the same time don’t be prepared for disappointment – If that makes any sense at all. 

Benefit They're Real Push Up Eyeliner Review and Swatches

I’ve seen really mixed opinions of the new Benefit eyeliner floating around; with some people loving it and some loathing, then others are sitting on the fence. And I hate to admit it, but I’m a complete fence sitter with this one. Where I can appreciate that it’s an ‘innovative’ design (which is debatable, as Maybelline also have a very similar eyeliner which I am unsure of the release date of?! But you can see that one here) which some may find easier to apply than other forms of eyeliner, it’s nothing that you cannot recreate by using a silicone eyeliner brush and a pot of gel eyeliner. BUT saying that, the only pot of black gel eyeliner I have ever used an liked is the Illamasqua precision gel eyeliner, so when you weigh up the price of that one and the Benefit They’re Real eyeliner, it’s a tough one to decide which to invest in. Both are equally as opaque and the formula’s, in my opinion, are very similar. 
My main niggle with the Benefit eyeliner is that when you attempt to apply it over a powder eyeshadow it is extremely crumbly at first, and you have to go back and forth a few times before it warms up a little bit and can be applied properly. Which is a shame as this does seem to waste a lot of product. I’ve seen others mention that they find the eyeliner can be a little crumbly and dry when they go to use it in the mornings, and it’s almost like Benefit thought too much about the product itself and application rather than the storage in between uses. Maybe add a silicone ring to the cap to prevent air getting in and the product drying out? Who knows. It does work a little better when you use something like the Maybelline Eye Tattoo as a base for your eyes. But still it is dry at first. I also saw a few people who were finding it difficult to create a delicate cat eye flick. This for me, has not been an issue at all and I have found it relatively simple to do my regular every day black eyeliner (complete with flick). Maybe this is because I do them every day because I’m exciting like that, but I thought it was easy enough! To be honest, I was surprised how well the silicone rubber tip does work to drag the product across your eye line. The swatch below is from ‘one click’ of the eyeliner, and I must admit, when I first took the lid off I was slightly confused as I thought the silicone bit was the actual liner before I touched it, derp. 

Benefit They're Real Push Up Eyeliner Review and Swatches

So basically, what I’m possibly trying to say is that the Benefit They’re Real Push Up Eyeliner is alright. It’s a good quality product but has it’s small downsides. I think this would make a good alternative for those who like the precision of  a felt pen eyeliner, but at the same time I can never use those properly but can use this fine, where others have struggled… Definitely try before you buy at a Benefit counter and ask for a demonstration on one eye and try the other eye for yourself. At £18.50 it isn’t cheap. But could be the answer to some people’s eyeliner prayers. 
Read more and buy online here.


  1. July 8, 2014 / 1:54 pm

    I'd like to try this, although I am pretty crap at drawing a flick, and this looks like it could be a bit…cumbersome? Still can only do flicks with a brush and pot boohoo xxx

    Hips Like Cinderella

    • July 9, 2014 / 8:50 pm

      I personally found a brush a little harder to do a flick with – so you never know! Haha.

  2. July 8, 2014 / 12:03 pm

    I've been undecided over whether to buy this since it came out but at £18.50 I'm leaning more towards the Maybelline liner as it's much more purse friendly. Raspberrykiss xo

    • July 9, 2014 / 8:50 pm

      The Maybelline one seems quite good from a swatch in store too. The tip is a little thicker and the liner itself isn't quite as 'black' but for less than half the price its worth a go.

  3. July 8, 2014 / 9:05 am

    I got really excited and bought it the day that it was launched but I'm totally with you – it's just "alright". I find myself liking it less and less with daily use and, for some reason, my left eye is always perfect but the product just will not work properly on my right! I have to go over and over, but it is never as opaque as the other eye. I'll keep using it until I find something better but I'm not sure it's worth £18.50 or the amount of hype that it's getting… xo

    • July 9, 2014 / 8:49 pm

      It's a tricky one to decide whether or not it's worth the pennies isn't it?! Such an odd way to feel about a product haha.

  4. July 7, 2014 / 7:58 pm

    Perfect timing. I've just tweeted asking for links for a review of this and then, boom! There yours was. Going to take your advice and try before I buy! xx

    • July 7, 2014 / 8:13 pm

      It's a lot of money for an eyeliner! But the girls on the counters are always pretty friendly and chatty. Just don't feel too pressured to buy if you're not keen though, I was a sucker for their selling skills when I went !!

  5. July 7, 2014 / 7:43 pm

    I'm really intrigued by this but when I tried it instore on my hand it seemed really dry. I think I'd need to have one at home to try it out for myself but I'm not willing to part with the cash for something that might not work!

    (Sorry if I comment twice, it didn't seem to work the first time)

    x x x

    • July 7, 2014 / 8:12 pm

      See, I almost assumed the dryness/crumblyness was because of it drying out and not being warm enough, but in store it's gonna be pretty warm with all the lights etc! So I'm not sure why it dries out. Hmmmm.

  6. July 7, 2014 / 7:24 pm

    I really appreciate the honesty in your reviews, instead of just "OMG FREE PRODUCT suck up" . Thanks for this review,Terri 🙂 x

    • July 7, 2014 / 7:28 pm

      Not a problem! I'm not even sure how much this review helps anyone to make a decision though haha!